Director - Product (Growth)

Mumbai, India

Full-time


Google

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 upGrad is an online education platform building the careers of tomorrow by offering the most industry-relevant programs in an immersive learning experience. Our mission is to create a new digital-first learning experience to deliver tangible career impact to individuals at scale. upGrad currently offers programs in Data Science, Machine Learning, Product Management, Digital Marketing, and Entrepreneurship etc. upGrad is looking for people passionate about management and education to help design learning programs for working professionals to stay sharp and stay relevant and help build the careers of tomorrow.

  • upGrad was awarded the Best Tech for Education by IAMAI for 2018-19
  • upGrad was also ranked as one of the LinkedIn Top Startups 2018: The 25 most sought-after startups in India
  • upGrad was earlier selected as one of the top ten most innovative companies in India by FastCompany.
  • We were also covered by the Financial Times along with other disruptors in Ed-Tech
  • upGrad is the official education partner for Government of India - Startup India program too

Our program with IIIT B has been ranked #1 program in the country in the domain of Artificial Intelligence and Machine Learning What we are looking for:

What you would be doing

  •  Own & Head the product roadmap for the marketing website (www.upgrad.com) - work with business teams to deliver launch of new programs, new program configurations and program portfolio pages
  • Conceptualise and build new products for increasing visitor conversion
  • Design and execute multiple A/B and multivariate tests to optimise conversion across different steps of the acquisition funnel from landing pages to conversion
  • Analyse and track funnel performance – use different analytics products to analyse and interpreting trends and provide actionable insights
  • Produce meaningful Funnel KPI dashboards and deliver monthly, cross channel performance reports with actionable insights for product, marketing and business teams
  • Building proprietary products for scaling awareness + leads which include apps, websites, other digital properties.
  • Determining the Digital journey of learners.
  • Reducing dependencies from Google/Facebook.

What we are looking for:

  • Bachelors in Computer Science, EE, Mathematics or related work experience
  • Excellent problem solving skills with strong ability to break down problems and prioritise based on ROI • 6+ years of experience in shipping growth products or working in growth teams preferable
  • Strong analytical skills, comfort with handling data sets and deriving insights or building attribution models using the data
  • Experience with analytics tools such as Google Analytics, Clevertap/ Mixpanel etc

Enrol in upGrad's online courses to gain certification in data science, digital marketing, product management, machine learning, software development, and more. Get the unique upGrad experience - learn through a content co-developed by academia and industry experts & get a dedicated mentor and career support.